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EJDER for Physical Novel

Max Furr from EjderForLife and Ricky Simpson from Physical Novel partnered up last week to create a lookbook for the AW’13 collection. Here are some of the final shots from the shoot that took place.

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The mind behind Physical novel:

Photography by Hamish Stephenson
Modelled by Max Furr and Jay Wood
Styling and art direction by Max Furr
Production credit to Simon Suphandagli

Physical Novel fuse dark imagination with a vivid sense of futurism and sharp silhouettes in their AW13 range. The attention to detail is astounding as every piece is hand made in England. The Autumn/Winter 2013 collection is now available to purchase from their online store –

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